Sr. Marketing Manager (New York, New York)
Description
Manage proprietary consumer advocacy programs.
Plan, manage and execute integrated online and offline campaigns.
Program management includes strategy, planning, budgeting, timelines, creative development, and QA.
Client management and service; serve as day-to-day client contact.
Work with cross-functional teams to execute programs.
Required Experience / Skills
5-10 years experience as a brand manager, marketing manager, or agency account manager
Experience in direct-to-consumer marketing, with emphasis in consumer products.
Brand marketing—ability to drive brand messaging and consumer strategies.
Multi-channel vehicles including direct mail, email, Web content.
Database marketing and CRM segmentation.
Experience with social media desired but not mandatory.
Strong communications skills.
Ability to work with brand managers at large consumer company.
Strong analytical skills.
Strong project management skillsmore content.
